Nancy Tellem joins board of Stardoll Media, a leader in online services and content devoted to young women and girls.
New York – May 31, 2011 – Stardoll Media today announced the appointment of Nancy Tellem to the Company’s Board of Directors. Nancy Tellem brings extensive TV and media experience to Stardoll through her former position as President of CBS Network Television Entertainment Group.
Stardoll has recently registered its 100 millionth user on Stardoll.com, and is the leading online destination for young women and girls. In addition to virtual merchandise sold on Stardoll.com, the site runs integrated campaigns for many of the world’s largest advertisers. The company has also recently announced licensing agreements with Mattel, for a line of toys and with JC Penney for a line of clothes and accessories.
Commenting on the announcement Mattias Miksche, CEO of Stardoll Media, said “As we transition from being a successful online brand into mainstream media and consumer services, strengthening our team and board with some of the most experienced and creative executives is mission critical. Nancy Tellem has an outstanding track record and importantly shares the passion and vision we have at Stardoll for creating great entertainment experiences”
While at CBS, Nancy Tellem oversaw CBS’s Entertainment Operations during a period of great success. She also established a formal Interactive Division and played an important role in the company’s early efforts to expand its content across emerging platforms, including CBS.com, and leading their entry into the mobile arena.
On joining Stardoll’s board she commented, “Stardoll is one of the pioneers in the online teen community space. I am delighted to be joining such an innovative company with exceptional opportunities and look forward to working with Stardoll and its team as they continue accelerating their growth in both online and offline initiatives in the US and other emerging markets.”
About Stardoll
Stardoll is part of Stardoll Media, the world’s leading group of websites devoted to young women and girls. Launched in 2009, Stardoll Media includes: Stardoll – the social gaming destination with a focus on fame, fashion and friends. Piczo – the original platform devoted to social self-expression and visual blogging; and PaperDollHeaven – a simpler, game-play environment for a younger demographic. Stardoll Media is the number one publisher globally in Comscore’s teen category, and works with many Fortune 500 brands as they look to engage with an elusive youth audience. Headquartered in Stockholm with offices in the US, UK and Germany, Stardoll Media is backed by two of the world’s top venture capital firms: Sequoia Capital and Index Ventures.